Privacy Policy

Introduction

Tidal Blue is committed to protecting your privacy and handling your personal data responsibly. This policy explains how we collect, use and protect your information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Tidal Blue is a UK-based advisory business.

For the purposes of data protection law, Tidal Blue is the data controller.

If you have any questions about this policy or how we handle your data, please contact:

• Email: info@tidalblueltd.co.uk
• Address: 3000a Parkway, Whiteley, Hampshire, United Kingdom, PO15 7FX

2. What Personal Data We Collect

We may collect the following information:

• Name
• Email address
• Telephone number
• Company name and role
• Information provided through contact or enquiry forms
• Technical data such as IP address, browser type and usage data

We only collect data that is relevant to providing our services or responding to enquiries.

3. How We Collect Your Data

We collect personal data when you:

• Submit a contact form
• Email or call us directly
• Engage with us in a professional capacity
• Use our website

Technical data may be collected automatically through cookies and analytics tools.

4. How We Use Your Data

We use your personal data to:

• Respond to enquiries
• Provide advisory services
• Communicate with you regarding potential or ongoing work
• Improve our website and user experience
• Comply with legal and regulatory obligations

5. Lawful Basis for Processing

Under UK GDPR, we rely on one or more of the following lawful bases:

• Legitimate interests, where we have a legitimate business reason to process your data and your rights do not override those interests
• Contract, where processing is necessary to perform a contract or take steps at your request
• Legal obligation, where we are required to retain certain information
• Consent, where you have explicitly agreed

6. Cookies and Analytics

Our website uses cookies to improve functionality and understand how visitors use the site. We may use tools such as Google Analytics to collect anonymised usage data.

You can manage cookies through your browser settings.

Further information about how Google processes data is available in Google’s Privacy Policy.

7. Sharing Your Data

We do not sell or rent your personal data.

We may share data with trusted third-party service providers who support our business operations, including:

• Website hosting providers
• IT support providers
• Professional advisers
• Analytics providers

All third parties are required to process your data securely and in accordance with data protection law.

8. International Transfers

Some of our service providers may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place in accordance with UK GDPR.

9. How Long We Keep Your Data

We retain personal data only for as long as necessary for business, legal or regulatory purposes. When it is no longer required, it is securely deleted or anonymised.

10. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request erasure of your data
• Object to or restrict processing
• Withdraw consent where applicable

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be published on this page with an updated revision date.